Helping Gen Z study
w/ Google Edu
 
Research, concepting, leadership & art direction  for SCADpro




THE WHY Google tasked us, the students at SCAD, to help students around the world.

 THE IDEAMake products within Google’s existing scope and ecosystem to help high school and college students study better.



THE HOW A team of 19 students accross multiple design majors came together to create three digital solutions over 10 weeks that helped students organize their thoughts, sort through endless resources, and engage in collaborative learning. At the end of the module, we presented a pitched outline of the pain points, the solution, and the digital designs for the Google team.








5 weeks of research and conceptualisation
















 Key Findings
















5 weeks of product development and design
















Project Pitch 
















Product characteristics














Primary Leaders: Michell Hur (UX), Yu-Du (UX), Yu-Chang (UX), Emma Gubitz (copywriter), Aby heemskerk (design).