Q4 2024
HOLIDAY HOSTING
Sparkling water isn’t usually part of cozy holiday hosting
so we art directed it into the scene. The goal was to place Waterloo
at the center of end-of-year moments
so we art directed it into the scene. The goal was to place Waterloo
at the center of end-of-year moments
flavor in motion, maximalist layering of color and texture,
and intentional food pairings that kept the flavors hero.
and intentional food pairings that kept the flavors hero.
Even indoors and at night, the visuals stayed vibrant
reflecting Waterloo’s uniquely bright flavor blends.
The content rolled out from Thanksgiving to New Year’s Eve.
Capturing kitchen moments and hosting
rituals through a distinctly Waterloo lens.
rituals through a distinctly Waterloo lens.